About Frank LaRosa
Possessing 15 years of experience in the financial sector, Frank LaRosa currently leads ELITE Recruiting & Consulting as the firm’s President and Chief Executive Officer. In this position, LaRosa connects the brightest financial professionals with top nationwide firms and offers advice on a broad range of recruiting issues. Consistently recognized as a top financial authority, he earned distinction from On Wall Street magazine as one of the Top 10 Managers of 2010.
Frank LaRosa began his career in 1996 as a Financial Advisor with Prudential Securities. He quickly distinguished himself as one of the firm’s top trainees in the nation. He built a successful fee-based wealth planning model and generated more than $300,000 in revenue by his second year with the firm. In 1999, Frank LaRosa joined Smith Barney as a Financial Advisor and was able to retain 100 percent of his clients’ assets from Prudential. Within five years, LaRosa’s outstanding performance as a Financial Advisor and Assistant Branch Branch Manager had earned him a promotion to Branch Manager of Smith Barney in Alexandria, Virginia, where he recruited seven new advisors and increased revenue by approximately 70 percent in three short years.
Frank LaRosa returned to New Jersey in 2007 to become the Senior Vice President and Branch Manager of Smith Barney in Mount Laurel. After turning the branch into one of the top performers in the region, Frank LaRosa continued his work as the Senior Vice President in the larger market of the Southern New Jersey Complex, which included more than 115 financial advisors. From 2010 to 2011, LaRosa presided as the Senior Vice President of the Philadelphia Complex, the largest in the region, where he maintained a status as the firm’s top recruiter. During this time, he held responsibility for more than 175 advisors in Philadelphia who produced more than $110 million in total revenue.